Target Customer Segmentation and Messages

We bring our clients unrivaled transaction and integration expertise, deep industry knowledge, a global network cultivated over the course of nearly 100 years, and a focus on building institutional and executive M&A capabilities—to strengthen M&A programs long term.

Some companies treat M&A as a strategy. That’s not our view. Instead, we believe M&A is an important enabler of strategy and long-term value. We work closely with clients to create a clear M&A blueprint that accelerates their progress toward strategic goals.

• Broad perspective on M&A. We help clients determine which sectors and capabilities offer the most potential, based on deep understanding of industry value chains and the underlying economics. We also help assess capabilities to execute a given transaction, determine what investors are willing to support, and identify sources of advantage relative to competitive offerings.
• Long-term, objective view. Our insights and fact-based view help clients determine how well M&A programs enable strategies, support growth, and provide value to shareholders.
• Unrivaled specificity. Successful M&A programs require precision to find the best targets at the best valuation. Our M&A blueprints reflect clients’ unique competitive advantages and take market and regulatory trends into account.
• Deep understanding of the value at stake. We help our clients apply the technical principles of valuation to their strategic decision making, M&A approaches, and managerial practices, as described in our book Valuation: Measuring and Managing the Value of Companies (John Wiley & Sons, 2015), now in its sixth edition.